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Assistant Product Manager, Text & New Markets Products

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Date: Jul 30, 2022

Location: US

Company: Associated Press

The Associated Press is the essential global news network, delivering fast, unbiased news from every corner of the world to all media platforms and formats. Founded in 1846, AP today is the largest and most trusted source of independent news and information. On any given day more than half the world's population sees news from AP.


The Associated Press seeks an Assistant Product Manager in its Text and New Markets Products team. This position is focused on supporting emerging and existing AP text, data and new markets products with an emphasis on revenue growth and customer retention and expansion.


The Assistant Product Manager primarily will be responsible for overseeing the AP Planner and AP Interactives products with secondary duties related to supporting the various other products on the team. These products are delivered to all media customer types across newspaper, broadcast and digital. The Assistant Product Manager will also help support audience development efforts to bring more attention to AP’s products and work closely with sales teams.


The Assistant Product Manager will serve as a liaison between customers, editorial, sales, sales operations, marketing, technology and other departments to ensure smooth creation, packaging and delivery of AP’s award-winning content. They will handle day-to-day product needs while providing recommendations for product improvements or new products based on customer feedback, market trends and competitive intelligence.



  • Manage the AP Planner product.
  • Manage the AP Interactives product.
  • Conduct regular outreach to customers of assigned products to identify feedback and needs. Work closely with AP sales to share and synthesize feedback to inform future product priorities and projects.
  • Perform market research in support of product definition and requirements gathering.
  • Develop product/business scope recommendations and content/personnel requirements.
  • Identify emerging markets, players and opportunities and assist with strategic positioning of AP to fully capitalize on those, whether through new products and offerings or new content and services partnerships.
  • Collaborate with colleagues/other managers to help define the scope of product enhancement and new product development projects.
  • Partner with key staff in multiple departments to coordinate the development and delivery of updated/new products, including the following departments: News, Sales, Technology/project management, Products, Marketing, Finance, Support, Strategy.
  • Oversee product development enhancements to ensure they are completed on time and on budget.
  • Oversee POCs and testing with selected client participants.
  • Provide analytics and performance updates of platform to key stakeholders.
  • Set and maintain support standards and work with Customer Support department to meet those standards.
  • Participate in customer retention and customer engagement for products in the portfolio.



  • The ideal candidate gets excited about problem solving and working with customers to identify needs and gaps.
  • Should be a resourceful self-starter with exceptional communication skills. Should be able to communicate ideas and complex information clearly and effectively with customers and internal stakeholders.
  • Should be comfortable quickly testing ideas and not be afraid to fail.
  • Able to multi-task, prioritize and meet deadlines with accuracy and attention to detail.
  • 2-5 years of product development, journalism and/or media sales experience strongly desired.
  • Familiarity with AP’s content production and newsroom workflow a plus.
  • Familiarity with AP’s current product offerings a plus.


Employment is contingent on adhering to all company COVID-19 workplace safety policies and protocols, including providing proof of Covid-19 vaccination in accordance with applicable laws.


Advanced-level professional competency in written and spoken English language is required. Authorization to work in the United States for any employer is mandatory.


Application Deadline: August 20 2022 at 11:59PM ET


AP seeks to build an inclusive organization grounded in respect for differences. We support all aspects of diversity and provide equal employment opportunity to all employees and applicants without regard to race, color, religion, sex, marital status, national origin, age, sexual orientation, gender identity, disability or status as a veteran in accordance with applicable nondiscrimination laws.



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